Professor of Entrepreneurship
When discussing organisational culture, we often refer to ‘strong’ cultures and ‘toxic’ cultures, to ‘customer-centric’ cultures and ‘innovative’ cultures. We attribute organisational successes and failures to organisational culture, yet the very definition of culture is often illusive and fuzzy in our minds.
Professor Edgar Schein, a prominent researcher at the American MIT Sloan School of Management, has been studying organisational culture for over five decades, and he describes it as a ‘set of basic assumptions that define what to pay attention to, what things mean, how to react emotionally to what is going on, and what actions to take in various kinds of situations in an organisation’.
So, basically put, organisational culture is ‘how things are done around here’. This comprises the type of behaviour that gets people promoted or fired, what we prioritise when our decisions involve trade-offs and the things we pride ourselves on in relation to our colleagues. But organisational culture is also things that are said and done despite the fact that sometimes they are not aligned with the organisation’s mission or goals.
Professor Andreea Gorbatai clarifies the concept of organisational culture. She delves into the elements that determine your company’s culture and she explains how culture is often an overlooked factor in scale-up success.
As an entrepreneur, it is important to know that your start-up’s culture will be based on largely three main factors, all of which are rather difficult to observe without some dedication and self-awareness.
Very much like living organisms, organisations absorb learnings from their environment and their leadership about what are the important things to pay attention to, and what is the best way to do things at work. Most importantly they internalise trade-offs that worked while the organisation was in its nascent stages, but they might become obsolete as your organisation is starting to scale up. So while very often these were the ‘right’ things to do when the organisation got off the ground and was going through some difficult times, they are, more often than not, out-of-sync with the current business context or your current strategic priorities. Knowing what your organisational culture is, living that culture and inspiring your organisation to follow through, and putting the culture in the service of your strategic goals, are all important and often overlooked factors in scale-up success.
Associate Professor in Entrepreneurship Chair of the Diversity, Equity and Inclusion Committee